Can You use Copyrighted Music in Facebook Ads (Knowledge 2025)
Did you know that using copyrighted music on Facebook can cost you monetization rights, lead to video removal, or risk your Facebook ad account being disabled? Every platform has its own rules, and Facebook is particularly strict about the use of copyrighted content; you cannot casually insert any song into a video. Immediately upon detecting a violation, the system may warn you, automatically remove the content, or turn off your monetization capability.
Therefore, in this article, BlackHatWorld will show you safe ways to get music for your Facebook videos without paying royalties: free music sources, commercial-use audio libraries, and tools to create original music. At the same time, instead of encouraging copying, we will guide you with tips on taking inspiration from a melody while still creating a completely new, original, and legal track that is suitable for use on Facebook without worrying about copyright infringement.
Can You use Copyrighted Music in Facebook Ads (Knowledge 2025)
The answer is yes, but only if you legally own or are licensed to use that music. This means that if you want to use a song in your Facebook ad video, you need to ensure you have a clear music license from the song’s owner. Advertisers or businesses using commercial music in their campaigns need to work with licensing providers like Epidemic Sound, Artlist, or Facebook Sound Collection to avoid infringement.
If you post a video containing copyrighted music without the right to use it, Facebook can take various actions: removing the music from the video, muting the entire video, blocking the ad from displaying, or, more seriously, locking the ad account. An online seller once used Ed Sheeran’s music for a product ad clip; after only 24 hours, the video was blocked globally, and their account lost the right to run ads for 30 days. Therefore, do not take risks with copyrighted content, even for just a few seconds of music.
Tips for creating your own song based on a copyrighted melody
Tips for creating your own song based on a copyrighted melody. If you love a copyrighted melody but want to create your own non-infringing track, then creating original music yourself is the safest and most creative choice. An extremely useful tool for this is Replay. This is software that converts or creates new vocals, and even remixes an entire song in just a few minutes, helping you save your ad budget instead of having to buy copyrighted music.
At BlackHatWorld, we tested replay and found that this tool helps creators, small businesses, or content creators easily generate custom music without needing in-depth audio skills.
With over 11 years of experience executing hundreds of large-scale Facebook ad campaigns in various international markets, BlackHatWorld proudly offers a comprehensive advertising solution to help businesses optimize costs and maximize efficiency. Thanks to our deep understanding of the market and the Facebook algorithm, along with a team of seasoned experts, we help advertisers achieve outstanding results in every campaign.
BlackHatWorld owns reputable, long-standing, and stable BMs with high limits (2,500, 5,000, and Invoice), supporting businesses in easily expanding campaign scale and performing aggressive budget scaling.
You can take a free jazz backing track, then use Replay to change the singer’s voice, add instruments, or remix it in your own style, and the result will sound like a professional studio recording. The process is very simple:
- Download Replay (free for Windows, Mac, or Linux).
- Import your original song or recording.
- Select a vocal model from a library of over 20,000 different voices (from Billie Eilish to cartoon characters).
- Adjust parameters such as pitch, tone, effects, or backing track.
- Click create song, and Replay will automatically separate the vocals, process, and export the complete audio file.
We once tried creating a mix with a “Dean Martin” voice, then changed it to a “Billie Eilish” voice using the relative pitch feature (+12 semitone), and the results were truly impressive. Replay also allows you to download the instrumental or vocal track separately, which is very convenient for editing with software like Audition or FL Studio.
Additionally, if you want to create a completely new track, you can combine Replay with Suno AI, a text-to-music tool. For example, you just need to enter the description: “a cheerful pop song for a cosmetic ad video,” and Suno will automatically create suitable music for you to remix in Replay.
This helps advertisers ensure creativity while maintaining copyright compliance, without worrying about Facebook deleting the video or locking the account.
How to identify copyrighted songs on Facebook
As content creators or advertisers, we all understand that using copyrighted music on Facebook can directly affect campaign performance, even leading to risks such as videos being muted, taken down, or accounts being restricted. Therefore, identifying and choosing the right source of legal music is extremely important to ensure your campaign is always safe and sustainable.
Refer to copyrights on Audio Library
Besides sound collection, Facebook also provides an audio library within the app, typically seen when you create a post or record reels. This is where thousands of tracks are stored that Meta has legally licensed with recording labels and music publishers globally.
You can find music from many famous artists here. However, not every song is allowed for commercial use (such as advertising), as some music is only licensed for personal or entertainment content.
If you use music from the Audio Library, your account will not be restricted or penalized, provided you adhere to the accompanying licensing terms.
Be cautious with “free” music from third parties.
Many advertisers or creators often turn to websites that share “royalty-free” music on the internet, such as Free Music Archive, Bensound, or Pixabay Music. However, “free to download” does not equate to “free for commercial use copyright on Facebook.” There are many cases where users download “free” music but get blocked on Facebook because the track still belongs to the publishing company.
Therefore, we recommend that you only use music from the audio library to ensure 100% copyright safety, especially when running ads or monetized content.
Free royalty-free music source on Facebook. You might not know!
Music not only makes your video more engaging but also increases the viewer’s stopping time, thereby improving the engagement rate and campaign efficiency. Below is a detailed guide on how to download royalty-free music right on Facebook through Sound Collection, a native feature that many people might not be aware of.
Step 1: Go to Creator Studio
First, open Facebook and type the keyword “creator studio” into the search bar. This is the official Facebook tool that helps creators and advertisers manage content, track performance, and utilize advanced features.
When the results appear, you will see the description: “Everything you need to manage content, posts, and view insights across your Facebook Pages and accounts.”
Click on this link to get started.
Step 2: Go to the “Sound Collection” feature in Creator Studio
When the creator studio interface opens, look at the left-hand menu column. Scroll down to “All Tools” → click on it.
You will then see the “Engage Audience” section. Inside it, Facebook provides an extremely useful tool called “Sound Collection,” where you can find and download royalty-free music.
If you do not see this section, type the keyword “Sound Collection” into the search bar above, and the system will take you to the correct page.
Step 3: Explore the free music library
Upon accessing the Sound Collection, you will be directed to a page containing thousands of free music tracks and sound effects.
Here, Facebook has divided the music into various categories by:
- Genre: such as Pop, Rock, Acoustic, Jazz, and so on.
- Mood: such as Happy, Calm, Dramatic, and so on.
- Style or Region: for example, “African,” “Latin,” or “Asian.”
You can use the search bar for quick filtering. For instance, if you type “Happy,” the system will display all songs with an upbeat melody, suitable for use as background music for product ad videos or energetic vlogs. Additionally, you can also filter music by:
- Music duration,
- Vocal – with or without lyrics,
- Tempo – slow, medium, or fast.
For example, when you prepare a travel ad video, choose “Bright” or “Upbeat” music to enhance the emotion for viewers.
Step 4: Listen and download free music
After choosing your favorite track, you can listen to a preview directly by clicking the Play button.
Once satisfied, simply click the Download button next to the song name. The music file will automatically download to your computer in just a few seconds.
After the download is complete, open the file to check the audio quality.
Now you have a free, legal, non-copyrighted music track, ready to use in your Facebook video.
Using viral music in Facebook ads requires a tight understanding and strict adherence to intellectual property rights regulations. In 2025, Facebook will have further tightened its policies related to music copyright to protect the rights of artists and content producers. Therefore, we recommend that advertisers prioritize using royalty-free music or clearly licensed music from legal sound libraries, such as Facebook’s sound collection, to ensure campaigns are always safe, sustainable, and not interrupted due to copyright infringement.
Frequently asked questions
If Facebook detects that you are using copyrighted music without a valid license, the system may mute the video, block the ad from displaying, or, in more serious cases, temporarily suspend the ad account. Therefore, always thoroughly check your music source before posting.
Yes, you can. You can absolutely purchase a copyright license from reputable music platforms like Epidemic Sound, Artlist, or AudioJungle. After purchasing, you will be granted a legal usage license, allowing you to use the music in Facebook ads or other platforms without worrying about copyright infringement.
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